Rizzy's

Rizzy’s is a playful pizza brand built around bold typography, retro-inspired visuals, and a warm sense of personality. The project centres on the phrase “I love my mom & pizza,” combining chunky display lettering, handwritten type, and a custom illustrated pizza slice to create a fun and memorable graphic system. The identity uses a limited red-and-cream colour palette, grainy textures, and nostalgic print styling to give the brand a casual, energetic character. The design was adapted across posters, tote bags, and oversized T-shirts, demonstrating how the visual language can remain consistent across both promotional materials and merchandise.